With both of my baby showers now behind me, I wanted to share my experience using Target for my baby registry. This isn’t a sponsored post – I just feel like sharing my thoughts since I found the whole registry process to be a bit confusing and overwhelming.
Why I Chose to Register at Target
I love Target. Their baby section is always adorable and had me browsing in there well before I was pregnant just to see all the cute stuff. Target offers every major brand and every type of product from furniture to clothing, so they didn’t really limit me in registering for anything my heart desired.
I mainly chose to register at Target over other stores because Target is everywhere. I had a shower in Colorado and in Boston, so I wanted to choose a store that anyone in those areas might be able to get to. I thought of going with Amazon since their prices are usually better and they have a lot more product reviews, but you can’t go to an Amazon store. I wanted to offer an in-store option for people who didn’t want to buy online.
I also only went with ONE registry because I think having multiple ones is just downright confusing for people to keep track of. I almost went with BabyList but some of my friends said they received a bunch of duplicate items because it didn’t track things correctly. That sounded like a nightmare, so I stuck with Target.
- Easy to use. I never even went to a store to pick out products. I did it all from the comfort of home. The registry is also available on your phone. The mobile compatability was great.
- Accurate Tracking. It easily tracks things that are purchased. I did not get any duplicates from errors with tracking items that were bought. It also tells you how many items have been purchased and how many days until your due date, which I liked.
The registry home page bar, showing items purchased, total items, and days until due date.
- Registry Completion. Target offers a 15% one time registry completion coupon that you get in the mail about a month before the due date you entered. Anything still left on your registry can be purchased at 15% off. If you have a REDCard, you can also get free shipping and I another 5% off. In the end, I got about 18% total.
- Tons of product options. I personally loved being able to choose from 50 different diaper bags and 150 types of diapers. This may overwhelm some, but I wanted lots of options.
The crib we went with, which we love!
- Reviews. I based a lot of my registry picks off of customer reviews. Not all items have reviews, but it was nice to read through some and know what other parents thought of the items.
- Easy, fast shipping. Since many people who bought me things do not live in the same state as I do, a lot of stuff was shipped to me. Someone would order something and a few days later, it was on my doorstep. It was great.
- Things were often out of stock. I frequently ran into things being out of stock, particularly the specific brand of cloth diapers I wanted (which no one got to buy). Many of my guests complained to me that items were not available. What good is it if people want to buy you stuff but can’t?! I would try to find a replacement of whatever item was out of stock, but just days later, the same item would also be out of stock.
- So items disappear… It was also annoying because it tells you how many items are on your registry. Some days, some items had just completely disappeared so I would log in and see that my total number of items had changed, but I didn’t delete anything. It was hard to remember what was missing with so many items on the list and what I needed to add back.
The blue bath time kneeler has been out of stock since I made my registry in October 2014… I’m not really sure why it’s still on the website if it’s never coming back in stock.
- Online vs. In Store Availability. I went with Target so that people could easily go to a store or order online. However, when I first registered, I wasn’t even thinking of what was and wasn’t available in store. As my showers got closer, some people told me how almost everything was online. It’s great that Target offers more products online, but it was actually really hard to find a common item like a baby bath tub that was actually available in the store.
- Website Issues. For a good month, I could not access my registry. I had to contact support and they simply told me the website was “having issues.” I could not log in and no one could see the registry for that month either. Not awesome.
- Registry Completion Coupon. I never actually got it in the mail. I contacted support and they said I should have gotten it 8 weeks before my specified due date. It was 4 weeks before when I contacted them. They were able to give me a coupon code to use online for the 15% off. It did work. They said if I wanted to go in store, I could simply tell the store that I never got my coupon and someone should honor it. I never tried this though.
Other things to note with Target is you get a free gift from Huggy’s when you register. It was a diaper and wipes sample with some coupons. I have heard of other people getting a $25 store credit when they registered, but I didn’t receive this.
For most items, you have a 90 day window to return things from the time you receive it. With things I got shipped to my house, the invoice said I got 90 days from the date of purchase to return. This bothered me a little bit because I haven’t even had my baby yet. What if I realize I don’t use a nursing pillow or these bottles and want to return it later? I’ve never been a fan of Target’s return policies, but I think there should be an exception for baby registries, like 90 days after the specified due date that you enter so you know if you are going to use the items.
The experience using Target was okay, but not wonderful. The issues I had with the website and so many items being out of stock for months made me wish I had gone with a different registry. However, I am very happy with the brands they carry and love the items that I did get off the registry. They offer some of the cutest baby items, especially clothing and the registry completion deal with my REDCard is pretty awesome.
I hope this helps any expecting mom’s decision to use Target or not. If you have any questions, let me know!
Questions for You:
- Do you have any experience with using the Target registry or a registry? This was my first time since I didn’t register for my wedding.
- Do you shop off registries or come up with your own gift?